What the Largest Social Media Companies Are Worth


Costs Of Social Media


Ford Social Media Event At Cedar Door


About Those Brand Rankings

But to give any attention to this kind of ranking is madness.  I watched one woman get on Bloomberg this morning and chastise non-technology companies for not using “social media” to “enhance their brands.”  Really?  Is is because some company doesn’t have a Facebook page and send blast emails to lists of clients asking them to “like” them that they don’t have a good brand?  And how much does Apple leverage social media?  I wasn’t aware that was part of their recipe for success.