The electric vehicle (EV) industry is impacting the German automotive market in a big way. 🚘🔋
The Chevy Volt is still outselling other EVs, even Tesla’s Model S. It’ll be interesting to see how battery technology accelerates and how it impacts pricing.
“investment pundits think that Tesla Motors is on the verge of achieving something big: A battery cheap enough to make electric vehicles cost-competitive with conventional cars..Motley Fool is reporting that the company is on the right track towards developing a battery that costs only $100 per kilowatt-hour — a cost widely believed to be the threshold where electric vehicles can finally be cost-competitive.”
And besides the obvious price difference, Nissan doesn’t have limits on distribution, something Tesla’s fighting in several states.
Give it a few years and we’ll be laughing even harder at the Lexus ad below.
Sightline Daily has a good compilation on some of the current electric vehicle models. As Sightline mentions, it’s really a case of satisfying particular needs. The Chevy Volt and Prius jump out if you’re using the range metric, though I’d guess Toyota likely wins out with hard core greenies because of Chevy’s combustible engine backup. In urban markets, range anxiety isn’t as much of a factor — most drivers aren’t tailoring their tendencies around long commutes anyway. It’s also interesting to see charge times decreasing so rapidly. There seems to be major advancements happening every few quarters now, with A123’s being the latest.