Image via CrunchBase
Say what you want about the big corporate machines, but the fact is they set the agenda (too much at times) for many things. Industry standards, supply and demand, and of course best practices for things like sustainability. A company like IBM has a massive amount of buying power. If they pressure their supply chain, it will adjust.
IBM isn’t giving suppliers a deadline for compliance, but the company hopes that changes will be complete by 2011. And if suppliers don’t get on board, IBM will eventually take its business elsewhere. They won’t be able to hide from sustainability audits for long–now that both Wal-Mart and IBM are on board, it’s only a matter of time before other big companies start demanding the same things.